Protection policyholders with Skandia are being given free access to health website roadtohealth.
It is available to all new Skandia Protect and The Skandia Plan policyholders and includes an online health assessment and health tracker tool.
Skandia Protect is a term assurance and critical illness product while The Skandia Plan is whole of life.
"Studies suggest clients who are engaged in their own health and wellbeing live longer and healthier lives," says Ian Brown, Skandia head of protection marketing.
"The roadtohealth service will help clients better understand their own levels of health and the impact their current lifestyle may have on their future health."
Roadtohealth includes what it calls a personal 'Q-score', which determines the level of risk a policyholder has against others of the same sex and age.IFAonline
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