The Personal Finance Society (PFS) has begun work on a number of projects, the first of which will be to tackle depolarisation, defining what people will and will not be able to do with their business.
PFS has already started looking at a new corporate identity and logos, re-branding of websites, regional structure and the first PFS conference, which is likely to be held on November 2005.
PFS chairman Bob Bullivant says: “I am delighted that the intense debate over recent months has now led to a positive decision to create a single body out of the LIA and SOFA. The Personal Finance Society is a significant step-change for the sector and will establish a new standing for financial advisers.”
PFS chief executive Mark Ommanney says: “The Personal Finance Society is the outcome of a desire for unity shared by the vast majority of the sector. It is interesting to note that only 2.2% of the combined SOFA and the LIA memberships actively objected to the merger. We therefore go forward with overwhelming support.”
Specific PFS designations will be:
Members must return forms received with notification of the merger result in order to ensure voting rights in the new organisation.
Members can inform clients of their membership once they have their membership cards, expected early next year, although there is a 12-month period of grace for changing stationary and other materials.IFAonline
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