First UK online advice service launched

Called Adviser300, the online advice service developed by Group 300 uses recognised financial planning techniques to offer a series of "faceless" questions to consumers, however, developments are also underway to create a video streaming service on which the client can see the adviser they deal with. Not only does the platform move advice development towards the full online access and web streaming IFAs dream of – based on comments presented at the Sofa conference in November 2001 – but each stage has been developed with the full support of FSA officials, says ceo Chris Batten, as the pl...