A CONSORTIUM OF FOUR PRIVATE equity firms is looking at buying Virgin Media, the $8bn (£4bn) cable company involved in a spat with BSkyB and whose biggest shareholder is Sir Richard Branson, reports The Guardian .
The consortium is understood to include Carlyle, Providence Equity, Kohlberg Kravis Roberts and Cinven. Goldman Sachs is thought to have been appointed to work on a potential sale of the group though it is not certain that a deal will materialise. Virgin Media and Virgin Group declined to comment yesterday. Providence Equity is no stranger to Virgin Media, which was created from the merger of NTL-Telewest and Virgin Mobile. The private equity firm led a consortium in a $10bn approach last summer. The consortium that time also included Kohlberg Kravis Roberts and Cinven, as well as Black...
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