Lead reporting added to Trigold

The deal with Leadreporter.com will give intermediaries a number of new tools to enhance the sales process for clients accessed through LeadPoint. Software will gather leads and manage the entire process, from capture through to tracking and analysis. Both large and small firms will be able to use Leadreporter.com to analyse how leads are converted into sales to improve their business methods. David Aylmer, business development and marketing director of Trigold, comments: “Dealing with leads quickly and effectively is the most crucial element in successful selling and this integration be...