Rightmove offers homes on the move

clock

Property portal Rightmove.co.uk has struck a deal with mobile phone network provider O2 to give subscribing consumers access to property data through mobile phones.

The deal will enable consumers using imode capable handsets to access estate agents’ lists, including full colour photographs, offering a different channel from newspapers or high-street office windows. Rightmove says the new channel options should enable estate agents to tap into “closer relationships with increasingly mobile consumers.” O2 for its part says it picked Rightmove because of its claimed 60% market share for showing properties listed in the UK. The service will only operate on imode handsets: the technology has been available in the Japanese telecoms market for more than f...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Technology

Technology is driving a financial planning revolution

Technology is driving a financial planning revolution

'Don't underestimate what can be achieved in the next decade'

Ben Goss
clock 21 March 2024 • 4 min read
Second wave of AI investment calls for more diversification

Second wave of AI investment calls for more diversification

Investors urged to think outside the box and away from technology

Hope Coumbe
clock 20 March 2024 • 2 min read
True Potential CEO on building technology for the client

True Potential CEO on building technology for the client

‘We say to clients that this is going to be tech-led proposition’

Isabel Baxter
clock 19 March 2024 • 1 min read