IFA Promotion has signed a deal with the Electronic Telegraph to give consumers access to its full d...
IFA Promotion has signed a deal with the Electronic Telegraph to give consumers access to its full directory of IFAs when the site goes live in three weeks' time.
David Elms, marketing manager at IFA Promotion, said over 9,000 will be registered in the directory which allows consumers to select details of a locally-based IFA, depending on whether they want someone who takes either fees or commission, is a specialist in certain products or handles execution-only transactions.
It is expected that IFA Promotion will receive over 250,000 requests for details of IFAs this year through its own website and telephone enquiries, as well as any requests for information through existing website arrangements with Moneyextra, This is Money, Find.co.uk and the Scotsman.
At least 60% of those enquiries are expected to be fulfilled online, added Elms.
"Whatever reservations consumers and businesses are expressing with regard to buying certain financial products online, when it comes t conducting their initial financial research, which includes finding a local IFA, they are embracing the web with open arms," he said.
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