You wait half a lifetime for a one-stop online fund shop and then three come along at the same time....
You wait half a lifetime for a one-stop online fund shop and then three come along at the same time. In the last week Fidelity has announced it is starting up a funds supermarket, and so has a consortium including Gartmore, Jupiter, M&G and Threadneedle. The third comes from interactive investor (iii) via its FundsNow website. So many financial innovators can't be wrong. The idea of an investment supermarket, like the real world equivalent, is its ease and convenience, the range of products on offer, the competitive prices which derive from economies of scale, and all those useful ancillar...
To continue reading this article...
Join Professional Adviser for free
- Unlimited access to real-time news, industry insights and market intelligence
- Stay ahead of the curve with spotlights on emerging trends and technologies
- Receive breaking news stories straight to your inbox in the daily newsletters
- Make smart business decisions with the latest developments in regulation, investing retirement and protection
- Members-only access to the editor’s weekly Friday commentary
- Be the first to hear about our events and awards programmes