Sainsbury, Safeway see sales rise

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the second and fourth largest UK supermarket chains have seen sales rise by at least 4% thanks to store renovations and more fresh food

J Sainsbury, the second-largest UK supermarket chain, and Safeway, the number four, were expected to report growth of at least 4% in second-quarter sales after winning consumers by renovating stores and putting more fresh produce on the shelves. J Sainsbury said fiscal second-quarter sales at stores open a year or more rose 5.3% after it renovated outlets at night to avoid inconveniencing shoppers. Total sales at the company, which uses the 'Naked Chef' author Jamie Oliver in ads, rose 7.7% for the 16 weeks to 13 October as it renovated 36 stores and enlarged three. 'There really aren...

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