It's changing times for the critical illness market - undoubtedly the most significant since this pr...
It's changing times for the critical illness market – undoubtedly the most significant since this product was launched. The changes are being driven by advances in medical science and the claims experience of providers. Ultimately, the prevailing trends are likely to result in a new shape of product emerging in the medium to long term. In the short term however, the focus is on guaranteed rates versus reviewable rates. A significant number of providers have now withdrawn guaranteed rates on stand alone critical illness cover and life with critical illness cover, with reviewable rates e...
To continue reading this article...
Join Professional Adviser for free
- Unlimited access to real-time news, industry insights and market intelligence
- Stay ahead of the curve with spotlights on emerging trends and technologies
- Receive breaking news stories straight to your inbox in the daily newsletters
- Make smart business decisions with the latest developments in regulation, investing retirement and protection
- Members-only access to the editor’s weekly Friday commentary
- Be the first to hear about our events and awards programmes