While most attention on the changing demographics of western countries is focused on the impact of g...
While most attention on the changing demographics of western countries is focused on the impact of growing pensions costs, a new report looking at the telecoms industry says the effects could be just as disastrous for companies that neglect to look at their changing customer bases. US based Probe Research says the telecoms industry needs to address its ignorance of the non-youth market, which so far has been seen as the driver of sales of new products and services, or companies will go out of business. According to figures it quotes, the total number of people in the 0-19 age gr...
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