The Government is looking at how it can market Sandler stakeholder to help ensure its success. As ...
The Government is looking at how it can market Sandler stakeholder to help ensure its success. As a result the Treasury is to look into the creation of a stakeholder logo for providers and distributors to use to promote the products. In its response to the consultation paper the Government appeared keen to distance itself to an extent from stakeholder. It believes that if the product is too closely associated with the Government, consumers might think the Government had underwritten it. However it has not ruled out what it termed 'wider marketing activity'. It has decided that the Cat...
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