Road to recovery

It is fair to say that in the public domain insurance companies are not the most loved of businesses. But group income protection providers are trying to shake off this image and are selling themselves as something more than an insurance company - as an occupational health solution to employers, providing an employer with the means to control absence in the workplace where insurance plays only a part. "The market has now moved and can recognise the advantages of rehabilitating staff back to work and employers are thinking seriously about loss of staff,'' says Brian Rawle, marketing manager...