New Star has appointed Garry Whitefield as head of retail marketing to help manage the marketing of ...
New Star has appointed Garry Whitefield as head of retail marketing to help manage the marketing of the new company, in preparation for next year's Isa season.
Whitefield will report to Rob Page, marketing director and will be responsibility for retail and product literature support, as well as IFA marketing and CRM.
Whitefield joins New Star from Keydata UK where he was head of marketing responsible for developing and implementing a marketing programme and building an additional 4,000 IFA registrations in 2000.
Prior to that Whitefield was marketing manager at Hill Samuel Asset Management.
Commenting on Whitefield's appointment, Rob Page, marketing director says:
"We have grown quickly this year since our launch in July and the appointment of Garry will help us build on our success to date in preparation for next year's ISA season.
"Garry brings with him a wealth of experience in consumer and intermediary promotion and he will help further develop the New Star marketing proposition ahead of our forthcoming UK Income fund launch."
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