multi-media offering to provide total coverage of winter games after 1998 olympics coverage via the net received a then record 646 million hits
Reuters, the global information, news and technology group, will provide a multi-media online news package covering the XIX Olympic Winter Games, being held between 8 and 24 February 2002 in Salt Lake City, Utah.
The online package is specifically designed for websites and has three complementary products: a live 24/7 news report enhanced with photographs; a near real-time results feed; and comprehensive interactive graphics that provide the history and background leading up to the Games, with updates and results from each of the 78 events.
These products have been designed to meet various online needs, offering event analysis and background, interviews with the top competitors, all the results, and statistics and medal placings, along with the top stories from one of the world's greatest sporting events.
Reuters is sending a substantial and experienced team of some 60 reporters, editors, photographers, graphic-artists and camera operators to Salt Lake City. With over 50 years combined Olympics reporting experience, they will be working out of a custom-built media centre right in the Olympic Village. Figures from the IOC reveal how the popularity of online coverage of the Olympic Games has risen. Sites providing coverage during the 1998 Nagano Winter Games received 646 million hits ' a then internet record. This figure rose to over 11.3 billion hits for sites covering the 2000 Sydney Olympics.
Reuters' premier position as a global information, news and technology group is founded on its reputation for speed, accuracy, integrity and impartiality combined with continuous technological innovation. Its strength is based on its unique ability to offer customers around the world a combination of content, technology and connectivity. The group makes extensive use of internet technologies for the widest distribution of information and news. Reuters is the world's largest international text and television news agency with 2,157 journalists, photographers and camera operators in 190 bureaux, serving 151 countries. In 2000 the group had revenues of £3.59bn and on 30 June 2001 employed 19,081 staff in 204 cities in 100 countries.
On 1 October 2001 an additional 1,273 staff joined Reuters when the company completed the acquisition of certain Bridge assets. Reuters shares fell 3.9% to the lowest price in three months to 17 January on concern over growth at the biggest provider of financial information's electronic trading unit.
The shares fell 25.5p to 631.5p, the lowest price since 22 October. The stock lost 42% of its value in the past year to 17 January.
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