What financial services can learn from the fast food industry

LESSONS

clock

Simon Willoughby, head of proposition at Axa Wealth International, asks whether financial services providers can learn any lessons from the fast food industry.

At the end of last year, I enjoyed a five-day break with my wife in Lisbon. Being late in the season, the holiday was relatively inexpensive, allowing us to eat out at some good restaurants. It was outside one such establishment that I was the subject of a mild rebuke from my wife. One night, as we cruised the many restaurants, she ­became irritated when I insisted on walking straight past any that displayed pictures of the food on offer. She informed me I could not assume it was a bad restaurant just because there were photos of what we could eat. Her point was that the pictures were...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on RDR

RDR ten years on: An advice industry changed for the better
RDR

RDR ten years on: An advice industry changed for the better

'The end of the advice industry as we know it'

Kevin Silvester
clock 08 February 2023 • 2 min read
RDR

Deja vu: Are we heading back to the future on commission?

Marty, fire up the DeLorean

Tim Sargisson
clock 13 January 2016 • 3 min read
RDR

Blog: How can we shrink the advice gap?

The advice gap has been a popular topic since the Retail Distribution Review, but hasn't this gap always existed?

clock 02 November 2015 •