Simple products given cautious welcome

However, IFAs raised concerns about how the products will be used and were divided over potential negative impacts on their businesses. The Treasury's steering group will examine how to bring simple products to market, including how they should be structured and marketed to ensure consumers get the most appropriate deal. According to a poll by Avelo, nearly three quarters of all IFAs have positive feelings towards simple products, but the scale of this approval is split. A quarter (25%) said the initiative was great news and long overdue, while almost half (43%) said they had a rol...