The Enterprise Investment Scheme Association (EISA) has launched a dedicated membership structure and cut fees for advisers as the trade body bids to entice new members to join.
The official Enterprise Investment Scheme (EIS) body is also offering members discounted fees for its accredited EIS Diploma and free access to EIS and Seed Enterprise Investment Scheme (SEIS) research data and analysis.
EISA director general Mark Brownridge claimed that, as a former financial planner himself, the benefits of EISA membership to advisers were now "considerable".
Members will also receive free entrance to workshops, technical seminars and other events run by the body, as well as EISA's regulatory updates on tax, legislation and policy changes affecting EIS and SEIS.
Brownridge said: "EIS and SEIS are becoming an integral part of financial planning, used by growing numbers of financial advisers and wealth managers."
"There are many reasons why this is happening - greater pension restrictions are fuelling demand for alternative tax enhanced investment products and, in part linked to this, there is more information available about EIS and SEIS and increasing understanding of how they work, the investment risks and rewards, and their numerous tax benefits."
He added: "I'm looking forward to welcoming many more of those involved in my former profession as EISA members in 2017."
‘System no longer working for families – Steve Webb
‘Promising lead’ or ‘Back to the lab’?
Succession options and challenges
What made financial headlines over the weekend?
But self-employed contributing less