True Potential has been listed as an approved provider of workplace pensions by The Pensions Regulator (TPR).
The regulator's list, opened in April, is designed to help businesses find a suitable provider for their workplace pension under auto-enrolment legislation. True Potential is one of only two providers of group personal pensions to be approved by TPR and listed on the regulator's website - Aviva's Company Pension being the other.
TPR only lists providers that accept all types of employers regardless of size. True Potential said the regulator's list is "a lifeline to very small firms", which are susceptible to fines if they find themselves struggling to find a provider in time to meet their auto-enrolment deadline.
True Potential said it was approved by TPR because "it provides free auto-enrolment services to the entire market and accepts all contributions in line with auto-enrolment minimums". The firm operates schemes for around 8,000 employers and more than 58,000 employees in the UK.
True Potential senior partner Neil Johnson (pictured) said: "The Pensions Regulator has given us its stamp of approval and a listing on its website, which is a valuable resource for companies looking for a provider.
"Auto enrolment should not be a complicated process - that is why we have built a system that is quick to set up, easy to use and free. It works equally well for a business with one employee as it does for one with 1,000.
"Lots of businesses have embraced auto-enrolment and want to offer the best services to their staff. They like our system because it enables their employees to engage with their finances, see how they are performing and make top-up payments whenever they want to."
In December 2014, True Potential's then senior partner Daniel Harrison said auto-enrolment business was good for the firm's platform although he acknowledged concerns it might not be providing many opportunities for some of its advisers.
£1m target for Cancer Research UK
Regulator warns of risk to over-55s
Group led by Ed Dymott
Don’t pay for familiarity
Investment sector reaction